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A Look At Celebrity Beauty Brands

These days it seems the mark of a celebrity is not defined by the success of their fragrance lines but by their beauty brands. From Naomi Osaka to Kim Kardashian, Pharrell Williams to Lady Gaga, Rihanna to Harry Styles everyone is getting in on the beauty game.

Our Favourite Looks for Spring 2021

Spring has sprung for us here in the southern hemisphere and we are predicting a lot of colour, glitter and experimentation this season.

Five of Our All Time Favourite Beauty Books

Over the years the Match My Makeup team has collected a huge variety of amazing makeup and beauty books. After much deliberation, we’ve managed to all agree on five favourites, and we’ve listed them below. Has your favourite made the cut? 

The End of Makeup Testers? The Way Forward for Retail

As restrictions begin to ease and makeup stores reopen their doors, customers are looking at a drastically changed shopping landscape – and parts of it could be here to stay.